| 1977 | 1997 | 2004 | 2006 |
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The US-American
Rockband Ram Jam
publishes their song
"Black Betty". -> Video |
A little black
kitty comes into our world. Her name? Betty
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The publisher
blackbetty
is founded
- the cat for the logo.
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The publisher
blackbetty changes into blackbetty
mobilmedia. |
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| About Blackbetty | Team | ||
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Blackbetty has been working on a substantial mobile marketing order from the publisher Heyne (Random House) since June 2008. "Der Tod ist nur der Anfang" - a James Bond novel by Sebastian Faulks is being advertised via mobile phone reading samples. In addition to the production of Mobilebook reading samples, Blackbetty has distributed (interface of various cellular phone networks, set-up of keywords at our distribution partner) and presented Mobilebooks (advert banners for websites). Moreover, Blackbetty has created a mobile website, making a direct download of reading samples possible. |
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The Design Touchscreen Terminal at the VCI Vienna Content Ecent on April 4th, 2008 in the American Kruger´s Bar. For this event Blackbetty produced nine MobileBrochures introducing VCI members and their businesses. Event guests were able to interactively select applications via the terminal and transfer them onto their personal mobile phones. |
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Blackbetty fielded a bluetooth hotspot at the crime story festival CRIMINALE 2008. At author Ingrid Schmitz’s reading at the Café Stein on April 18th, 2004, guests received crime novel samples on their mobile phones. The hotspot was adjusted to be able to reach as large an audience as possible – even visitors taking a break in cafés and restaurants. Because of the large area covered by the festival, Blackbetty set up an illuminated advertising column which could be seen from all parts of the fair ground. |
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Blackbetty set up a mobile marketing point of sale system for the British publisher "The Greatest in the World". It highlighted the publisher’s bestseller "The Greates Sex Tips in the World". At the London Book Fair of 2008 were able to transfer reading samples onto visitors’ mobile phones via Blackbetty’s Visual Bluetooth Hotspot. |
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Blackbetty is a media partner of the lizzynet- crime novel competition "Mädchen! Schreibt! Krimis!" The winning texts will be published by Blackbetty and presented in 2009 at the "lit.kid.COLOGNE". |
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Blackbetty has worked for its partner in publishing Pabel Moewig in the area of POS marketing. At the Leipzig book fair, the publisher was able to directly transfer the mobile edition of the current Perry Rhodan book via a Bluetooth hotspot and an illuminated advertising column. |
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At the Leipzig bookfair 2008, Blackbetty was the only publisher offering a mobile reading sample. The sample was Dirk Bernemann´s book "Satt.Sauber.Sicher." and could be downloaded via a touchscreen terminal |
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In August 2007, - when the anniversary edition 2400 was published - Blackbetty received an offer to publish the popular science fiction series titled "Perry Rhodan". In April 2008, Blackbetty obtained rights to a new cycle "Perry Rhodan Action". |
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In February 2008 Blackbetty received an offer to convert books published by the Ubooks publishers into mobile format. |
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Since the summer of 2008, Blackbetty has been exploiting mobile rights of selected books published by the Blue Panther Publishers. |